Tag Archives: SEO

How Long Will It Take To Get A Top 10 Ranking In Search Engines From SEO?

How long will it take to get a top 10 ranking in search engines from SEO?

A common question. The precise amount of time it will take until your site will rank in the top 10 search engine results will depend on a variety of factors, including the competitiveness of your keywords, the strength of your competitors, and more, including how major search engine algorithms change over time and your current positioning, the age of your website etc.

If you are in a non-competitive niche or trying to rank for your brand name, and that name is unique, you may be able to rank with no or very little SEO work done. If you are in a competitive area, even for longtail search terms such as Long Island Divorce Attorney, you may need extensive SEO work done on an ongoing basis to get first page Google Rankings. It could take anywhere from a few months to 6 months or more. If your SEO company is building links to your website, it could take months for Google to find all of the links and use them toward ranking your website.

Most clients will see initial rankings improvements the very next time Google indexes your site. For more competitive keywords, SEO is a process and can take anywhere from weeks to months.  If immediate visibility on page one is needed, we recommend considering other strategies such as Search Engine Marketing i.e. Pay Per Click Marketing.

Please note the above is for Organic Rankings. If you have a local map listing on Google, for example, we have been able to get Clients onto page on of Google in map packs for competitive terms simply by making some changes to a Client’s Google Business listing. Sometimes errors in how a listing is set up can easily be fixed, and if all other SEO factors are strong, results can be seen right away. By no means is this the norm, however it is possible and we have seen it done many many times.

It’s important to remember that SEO really is a process. Vet your SEO company carefully before hiring them so that you can be confident that you have made the right choice.

Is Publishing My Blog Posts on LinkedIn Publisher Considered Duplicate Content, and Is It Bad for SEO?

Duplicate ContentThis is a question many marketers have asked as they consider making posts on LinkedIn Publisher. We found an excellent article that evaluates this issue, and below is a summary of that article’s key points as well as a link to the article, which we recommend that you read.

Short Answer: Publishing the same blog posts on LinkedIn

Publisher, which you previously published on your blog site, is a risk that “has all of the signs of a potential penalty.” The best course is to not replicate content, but to create specific content for each marketing channel your company uses.

The article explains that LinkedIn Publisher “hasn’t been around long enough to really and truly impact search results.” However, the way LinkedIn Publisher auto codes its posts tell the search engines (through canonical tagging) that the post you make on LinkedIn originates on LinkedIn and not a third party source, such as your blog. Because the Authority of LinkedIn will most often outweigh your blog, it could hurt the rankings of your blog posts and could potentially make them harder to find in the search engines. It’s best to avoid potential duplicate content.

Advice: In the long-run, keeping your content unique to the original platform is the most risk averse method, and a best practice when dealing with new content marketing channels like LinkedIn Publisher. The article advises talking about a topic and create unique content related to that topic for each platform as the best approach.
Excerpts (paraphrasing may be used below from the original article to make the points clear):

By not duplicating content on LinkedIn and keeping your content differentiated across platforms:

1) You are completely bypassing any and all duplicate content questions that can be raised by canonical tagging, and

2) You are creating content in two separate spaces potentially improves your visibility in search results, because the LinkedIn Publisher posts will not only be searchable on LinkedIn, but they will be searchable in Google itself.

One thing you can certainly do is share links to your original blog posts on your status updates, in Groups and, etc. However, sharing a link and sharing content will be viewed differently than publishing an article on LinkedIn. It’s best to proceed with caution at this time until more data is available and/or Google makes a statement as to how it will deal with this type of content marketing in search results.

Original Article Source: http://www.dragonsearchmarketing.com/linkedin-publisher-seo