Marketing Consulting Long Island


Grow your business. Dominate your niche.

When you work with Upside to take your business to the next level, or to solve a problem you are experiencing, we really take the time to get to know you, your business and your market. Working with our consultants gets you better results for less than hiring an internal staff member. We work with established businesses, firms, and organizations as well as entrepreneurs on Long Island and in NYC who are looking to grow and improve results. Upside manages Client’s SEO, Pay Per Click (Google Adwords), Social Media Marketing, Video Marketing etc. and entire online marketing campaigns on a monthly basis for clients. Let us know what you need and we will put a plan together.

Retainers are tailored to your needs with a clear scope of services. If you do not have an in house marketing department or you are looking for better results, this is a great option.

Marketing Consulting

Create a marketing strategy and a marketing plan that outlines your unique selling proposition, your go-to-market strategy, your sales and distribution plan, your advertising and promotional plan, and definition of your target audience. Or, solve a marketing challenge your company is facing.

  • Current Marketing Plan Evaluation
  • Marketing Audit
  • Start Up Marketing For Entrepreneurs
  • In-House Marketing Training Workshops
  • In-House Business Coaching / Marketing Coaching
  • Branding and Key Messaging
  • Marketing Metrics Creation
  • Marketing Coaching
  • SEO & Social Media Coaching

Internet Marketing Consulting:

When you market yourself right online, you bring prequalified, targeted leads to your website for less money than traditional media advertising. That translates to a higher return on investment. Work with us to bring higher value customers to your doorstep and develop a strong internet presence that helps make your business the only real choice for prospects searching online.

  • Internet Marketing Plan Development
  • Key Competitor Benchmarking
  • Website Marketing Audit / SEO Audits (360 IMA)
  • Mobile Usability Website Assessment
  • Website Development & Design / WordPress Design
  • Lead Generation & Local Online Marketing
  • Google Advertising (Pay Per Click Advertising Management) Consulting
  • SEO Services (monthly “white hat” ehtical SEO only) – National/Local SEO
  • Social Media Marketing Plans
  • Social Media Marketing Management (monthly)
  • Online Press Releases
  • Content Writing (blog articles)
  • Search Engine Marketing
  • Video Marketing (full service)

Business Consulting:

Upside works with you to develop your business plan, including your marketing and business strategy. We are able to then execute your marketing plan. A Senior consultant with an MBA will work directly with you to create a well thought out strategy. We can also serve as your business advisors, helping you with specific areas of your business.

When we work together you will benefit by:

  • Growing your customer base, sales, profits, market share
  • Building a strategic roadmap band avoiding reactive marketing
  • Developing new programs for offline and online marketing
  • Putting marketing strategies and programs in place with measurable vehicles
  • Differentiating and becoming more competitive
  • Driving processes, communications and behaviors with the customer in mind