Web Design & Content Development Services

integrated-marketing-strategies

Get online. Get found online.

Upside helps you get online and get found online. Our team can help you establish and grow your business online, from websites to search engine optimization and internet marketing services. Our services also in include social media marketing consulting and social media marketing management.

Step 1: Getting Your Business Online

Are your target customers and competitors online? Building a professional website and a supporting web presence are important initial steps. We can provide all of the services below, or you can select from our menu “a la carte.” Internet Strategy and Website Strategy Services: From business needs definition to strategy and requirements documentation, we help you formulate an internet plan that is right for your business and your budget. Get Started!
  • Business Needs Evaluation
  • Market and Competitor Analyses
  • SEO Audit and Analysis
  • Internet Strategy
  • Website Strategy and Maintenance Planning
  • Online Branding
  • Social Networking / Social Media Strategy
  • Key Metrics Development

Website Design & Web Content Development Services:

We help you from domain selection through site concept and content development. We follow by developing your professional or eCommerce website and getting it online.Get Started!
  • Domain Name (URL) Strategy, Selection and Purchase
  • Website Design & Development
  • Video Marketing / Video Documentary
  • Company Logo, Tagline & Key Message Development
  • Copywriting Services
  • Photography (in-house and/or online stock photo selection)
  • Hosting Set Up and Legal Referrals

Launch and Post-Launch Services:

What launch strategy works best is determined on an individual client basis, but may include email blasts, updating offline marketing materials, advertising, pay-per-click campaigns, signage etc. We also provide reporting assistance to help you understand your website analytics and what they are “telling you” about your customers and online performance.Get Started! Site Launch Promotion and Internet Marketing Reporting / Analytics Copy / Content updates

Step 2: Getting Your Business Found Online

Search Engine Optimization Consulting (SEO): Contact Us to Receive Free SEO Tips Rank higher! Upside provides Search Engine Optimization consulting and employs SEO best practices that will help you rank higher than the rest. We have a proven process and great results. Our services range from website optimization to off-page optimization that will rank you website for competitive keywords people are actually searching for online. Over the long run, SEO helps reduce and can replace online advertising costs for programs such as Google Adwords. Investing in SEO at the time of your website build can also help you reduce advertising costs later.
  • SEO Audit / Current Website SEO Analysis / Competitor Research
  • Keyword Research
  • Website Optimization / Social Media Optimization / Video Marketing Optimization on YouTube etc.
  • “Off-Page” website optimization, link building, directories, article submissions, press releases
Internet Marketing Services:
  • Pay-Per-Click Campaigns (PPC) and PPC Management
  • Local and directory listings to establish a strong local presence
  • Email Marketing (HTML)
  • Social Networking Sites
Ready to get started? Have a question we can help answer? Contact Us.