July 9, 2015—Hauppauge, NY. Upside Business Consultants has been interviewed and featured in a July 9, 2015 article in the Long Island Weekly. The article is written by Jill Nossa and explores the challenges parents face as a result of the “nag effect.” Upside weighs in on marketing strategies used by retailers to reach and influence both the Tweens and their parents.

‘Is Your Tween Nagging You To (Financial) Death?’ by Jill Nossa.

http://www.longislandweekly.com/is-your-tween-nagging-you-to-financial-death/